Creative News

Insights and opinions on brand strategy for today's digital world. See what's inspiring, challenging and motivating us right now.

PROJECT

The Summit: A Crowning Achievement


The former Pentridge prison site in the Melbourne suburb of Coburg has gone through many changes in the past 20 years. It’s now a vibrant residential precinct complete with a shopping centre, public open space and prominent markers that celebrate the site’s rich history. Having worked with developer…

Read More
The Summit logo on green fabric background

PROJECT

Queen’s Wharf Tower: Where Luxury Reigns


Queen’s Wharf Tower is the latest residential release at the iconic Queen’s Wharf Brisbane development. Queen’s Wharf has arguably been the most successful off-the-plan property development in Australia’s history and is carving a true legacy in the heart of Brisbane’s CBD. Its unprecedented sales performance is the stuff…

Read More
Queen's Wharf Tower text logo over artist impression of the tower's balconies looking over Brisbane river

OPINION

Email Marketing for the Property Industry


Email marketing is an incredibly valuable way of communicating with potential buyers and is a must-have tool in all our marketing campaigns. One of its top advantages is the quality of the audience. It enables communication with subscribers who have already indicated an interest and awareness of your…

Read More

Project

V&A Broadbeach: Everything & More


V&A is Broadbeach’s new landmark precinct, comprised of two spectacular residential towers, world-class amenity, commercial office space and vibrant ground-floor retail and dining facilities. It’s more than a home – it’s a lifestyle destination, with the best of the Gold Coast at its front door.

Read More

PROJECT

Ocean House: A Life of Hidden Depths


Perfectly positioned in Palm Beach on Queensland’s Gold Coast, Ocean House is a boutique collection of only 8 ocean view residences. Each luxury residence spans an entire floor of the complex, offering panoramic views and a quintessential Queensland holiday lifestyle. The brief We knew it was critical to…

Read More

AGENCY NEWS

Hello from the Home Office


From winning pitches, designing brands and implementing media strategies, to optimising digital performance campaigns and creating social content, every department in both our Victorian and Queensland offices have been kicking goals in 2021. We’ve really got the hang of this pandemic thing. In our media division we averaged…

Read More

PROJECT

Pentridge Coburg: an Iconic Landmark for a New Generation


On the site of one of Melbourne’s most notorious, maximum-security prisons, Pentridge in Coburg, a vibrant new residential and lifestyle precinct is taking shape. Upon its closure in 1997, plans were created to revitalise and reclaim the site, making it an active part of the community once again….

Read More

OPINION

Why print is still alive in property marketing


With the surge in digital communication over the past decade, there has been much debate over the relevance of print in today’s world. We have seen a rapid increase in digital activity in the property industry since the pandemic, with inspections and auctions temporarily moving to online only,…

Read More
The Muse Invitations